Brand & Website Design by Solid Block

Wex Photo Video | A Duty Of Care

Established in 1997, Wex Photo Video are the UK’s largest online specialist photographic retailer, offering award winning service to over 700,000 customers across the world. Having recently merged with Calumet and expanding their offering to include professional video equipment, Wex are now one of the largest specialist photo video retailers in the UK.

After the success of the first series of #MoreThanAnImage in 2016, we were delighted to be commissioned to create a second series of films telling the stories of two new photographers and exploring their unique and inspirational relationships with photography.

Jim Mortram is a documentary photographer based in Norfolk. For the past decade, he has been telling the stories of people struggling to cope with the affects of austerity in the small rural community he lives in through his project, Small Town Inertia.

Jim discovered photography after being a carer for his mother for 15 years when a friend lent him a camera. For Jim, photography is a tool by which he interacts with his community and draws vital attention to the plight of those in society who are struggling to get by.

This series, like the first has been very well received, achieving well over 1 million views across various social platforms in their first month and high audience engagement figures. It’s also been featured widely across a number of high profile photography blogs and organisations, including PetaPixel, DIY Photographer and Photography News. The films were also screened as part of an exhibition featuring work from the 5 photographer’s which opened Wex’s new flagship store in Whitechapel, London.

Director | DOP – Tom Martin
Producer – Dan Leonard
Series Created by – Matt Devine, Wex Photo Video
Edited by – Dan Leonard
Colourist – Tom Martin
Sound Recordist – Sebastian Jansen
Music Composition – Andrew Jones, Acme Sound
Sound Design & Mix – Emmet O’Donnell, Doppler & Dubbs
Production Assistant | Stills Photographer – Ben Piper, Wex Photo Video

"Having worked with Tom Martin and Forward on a number of projects over the last couple of years, we’ve come to rely on the team’s technical expertise, attention to detail and project-management skills to realise our creative vision and help Wex Photo Video reach a new audience. I can’t recommend them highly enough and look forward to creating more disruptive content with them in future."

Matt Devine, Head of Content, Wex Photo Video

Core Service

Concept / Direction / Cinematography / Post Production


Doppler & Dubbs / Acme Sound

Behind The Scenes